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Let your brand own the spotlight where luxury meets innovation. From the iconic streets of Soho to the dynamic energy of the Meatpacking District, our strategically selected, high-visibility walls ensure your message stands out during NY Fashion Week.

Get to know the area
Soho ​

SoHo, in New York City, is a vibrant neighborhood where history meets creativity. Known for its iconic cobblestone streets and stunning cast-iron facades, it combines old-world charm with modern energy. Once an artist haven, SoHo has transformed into a global hotspot for art lovers, fashion enthusiasts, and foodies.

The streets feel like a gallery adorned with public art installations and pop-up events. Chic cafes and gourmet restaurants are plentiful, making it a hub for style and sophistication. Whether you’re shopping, dining, or exploring its creative treasures, SoHo embodies the timeless, trendsetting spirit of New York City.

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Audience

  • Income level: Upper-middle class 

  • Occupation: Wealthy professionals, entrepreneurs, and creatives 

  • Interests: Gallery hopping, shopping at designer boutiques, dining at trendy restaurants, attending exclusive events, and staying ahead of cultural and style trends 

  • Lifestyle: High-end living, creative exploration, and social buzz 

  • Education: College degrees and advanced professional qualifications.

Population

18.9K+

Median Age

41

Individual Income

$152K+

Residents

12.5K+

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Population density

High

Population growth

0.12%

Fun Fact

SoHo has been home to many famous people, including Taylor Swift, Jake Gyllenhaal, Justin Timberlake, Jessica Biel, Leonardo DiCaprio, Jean-Michel Basquiat, Philip Glass, Robert De Niro, Sarah Jessica Parker.

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SoHo is one of the most sought-after neighborhoods for brands to have a presence in. Soho's iconic cast iron architecture, abundance of shopping, world-class restaurants, and the city's most expensive real estate attract affluent consumers ready to spend. Our variety of hand painted premium inventory offers something unique for brands to tell their story.

Scott Burdick, VP of Sales

M-58 + M-63

LAFAYETTE ST. & CANAL ST.

A dynamic group of fashion-forward individuals who set trends and influence the pulse of urban fashion with their unique, curated looks.

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Why Advertise here

Position your brand at the heart of culture and style with two prime wallscapes at Lafayette and Canal Streets in SoHo, a hub for fashion influencers and industry leaders. Your campaign will become part of a vibrant tapestry of creativity and luxury, impossible to overlook. Nearby, patrons enjoy crafted cocktails at local bars, dine on upscale farm-to-table dishes, and shop at local boutiques, making your advertisement a lasting impression where the fashion world meets, even after Fashion Week ends.

M-64

CANAL ST. & BROADWAY

This area draws night owls with its late-night hotspots, stylish lounges, and vibrant energy, offering endless options for those who thrive after dark.

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Why Advertise here

Advertising on Canal Street and Broadway offers exceptional exposure at one of NYC’s busiest intersections. Located between downtown’s edgy charm and SoHo’s sophistication, this wall overlooks SoHo, Chinatown, and Tribeca, capturing a diverse audience of locals, tourists, and professionals. Its cultural and commercial blend makes it ideal for high-impact advertising.

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M-68

W. BROADWAY b/w HOUSTON & PRINCE ST.

Individuals who shape and influence trends by curating art, fashion, and experiences that reflect the latest creative expression and style.

Why Advertise here

Our West Broadway wallscape is in one of New York's most iconic neighborhoods. The area features luxury shops and top restaurants, attracting a stylish crowd of influencers and celebrities. This vibrant stretch between Houston and Prince connects your brand to a dynamic group of individuals at the center of style, fashion, and culture, making it an ideal location for maximum awareness and impact.