There's a record of the mural's creation that extends beyond just the people who witness it in person HAYDEN:   I see the future of our content moving towards longer-form, behind-the-scenes pieces. Content has evolved from quick, bite-sized videos to more in-depth, immersive stories. For us, we're not just producing content for brands but telling our own creative story . This shift is happening now with short content, and I think the next step is expanding it.

I recently came across a comment on one of our mural posts for the   James Jean x Johnnie Walker  collab In fact, that digital saturation makes them appreciate this slower, more intentional medium even more digital screens and glossy posters by offering something rare: an original, brushstroke-by-brushstroke creation

The handcrafted process of mural creation, visible to many as they pass by, coupled with the artistry As we reflect on our innovative ventures, it's clear that hand painted murals continue to redefine the boundaries of out-of-home advertising, offering a canvas for creativity that transcends the limitations

INTEL EVO < Back LAPTOPS EVOLVED Overview Service Outdoor Advertising, OM Art Studio, Content Creation the brand as the ultimate laptop experience that has all the qualities: thin and lightweight, wifi 6e/connectivity Our in-house content creation team took the messaging one step further with a Primo Video Package featuring

Victoria's Secret < Back ICON Overview Service Outdoor Advertising, Content Creation industry Apparel The Overall Murals content creation team captured the whole process and interviewed our female paint VS received a VS Instagram Reel and a primo video package of “next level” content available on Instagram

Pink < Back GOING PLACES Overview Service Outdoor Advertising, Content Creation industry Apparel & Accessories Beyond the brush, Victoria's Secret enlisted our Content Creation team to document the hand painting