A lenticular wall ? Trompe l'oeil ? Lenticular Wall Ben & Jerry’s, America’s favorite ice cream purveyor, wanted to serve up unique content OM Paint Lab helped Ben & Jerry’s agency, Mekanism, conceive and create a lenticular mural, the first

impressions 1.5M+ Uber Eats and Omnicom Media Group (OMG) teamed up with Overall Murals for a hand painted lenticular This idea was brought to life through the innovative lenticular design, adding a dynamic and engaging Creating the lenticular murals involved a multi-stage process requiring close collaboration, meticulous Together, they explored the technical and creative possibilities of lenticular design to ensure the project The lenticular murals garnered over 1.5M+ impressions, creating buzz and turning heads in all three cities

make this project even more unique, we decided to revisit a challenge we tackled back in 2017 with a lenticular Creating this lenticular mural was a multi-stage process that required careful planning and execution

branched out from our usual medium of oil paint on a flat surface to create a massive, unique, hand made lenticular