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HBO

AMERICAN UTOPIA

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Overview

Service

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Outdoor Advertising

industry

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Entertainment

markets

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New York

Wall(s)

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1 Wall

impressions

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733,880

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On March 12, 2020 for the first time since inception, Broadway had shut its doors. What started as a brief hiatus scheduled to reopen just a month later, turned into an indefinite closing. Broadway, New York City, the nation, and the world quickly learned that Covid-19 would create a new normal, changing life as we know it for far longer than a short month. Amongst one of the most popular shows gracing the famous Hudson Theater, precovid, was Talking Heads’ frontman, David Byrne’s, American Utopia. The premise centered around music as the star of the show.


With the shutdown of all theaters, HBO Max and Oscar winning director, Spike Lee brought American Utopia to the home, with its rendition of the dazzling choreographed concert. The special highlights 11 dancers, clothed in grey business suits, as they exist in a dreamworld where social justice and self-exploration reign supreme. David Byrne’s American Utopia is an HBO Special Event that will excite Broadway goers and streamers

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