

Icelandair
BNA TO ICELAND

Overview

Service

Outdoor Advertising, Paint Lab
industry

Airline
markets

Nashville
Wall(s)

2 Walls
impressions

293K+

Nashville International Airport (BNA) and Icelandair are turning up the volume on travel announcements with a brand-new seasonal nonstop route from Nashville to Reykjavík.
With four flights a week, this new service opens the door to Iceland’s surreal landscapes and connects Nashville directly to top European cities like Amsterdam, Berlin, London, and Paris. When it was time to share the news, Icelandair realized it needed more than a billboard; it needed art.
That's where we came in
Our team of seasoned walldogs hand painted not one but two murals - one in East Nashville and another in The Gulch. These murals transformed this international flight announcement into a larger-than-life visual experience. Using anamorphic effects, we made the Icelandair plane look like it was taking off right from the wall - because why just announce a flight when you can launch it?
By choosing to paint these messages directly on city walls instead of sticking to traditional airport ads, Icelandair made a bold statement: This isn’t just a new route; it’s a new chapter for Nashville.
As Mayor Freddie O’Connell put it, “Nashville is an increasingly global city, and the addition of service to Iceland will allow for exciting new cultural exploration.”
We couldn’t agree more.
And with over thousands of people passing our murals, we’re proud to have connected Nashville to the world—one brushstroke at a time.






















