Indulge your senses with Fanta’s fresh new hand-painted mural, complete with emitting scent. Yes, that's right! The sweet orange aroma you detect in front of our Little Five Points wallscape is none other than the new orange scent from Fanta. We didn't just hand paint a mural for their iconic beverage but also installed a scent machine quietly releasing scent to all the pedestrians passing by and taking a pleasant whiff.
Check out the video to see for yourself.
The scent machine creates a unique and immersive multi-sensory experience that blends visual aesthetics with the power of scent. This experience has captivated over 150,000 people who pass this area every month and is an excellent marketing and branding opportunity for the tasty beverage. People who have tasted and smelled the refreshing Orange flavored Fanta (And that's all of you!) will now associate the artwork on and off the wall with the orange scent. This inevitably creates a memorable sensory experience that reinforces Fanta's brand image and leaves a lasting impression.
Now isn’t that refreshing?