Monkey 47 < Back GIN Overview Service Outdoor Advertising industry Alcohol markets San Francisco Wall(s) 1 Wall impressions 150K+ Forty-seven botanicals infused and 47 percent ABV are where the number 47 in Monkey 47 Gin comes from. Premium quality and distilled to perfection for 3 months in earthware, this gin is a product originating in the Black Forest mountain range of Germany. Coming from an area, with a perfect natural habit for the organic ingredients, the spring water of the Black Forest and home to some of the best distillers in the world, this dry gin emerged.This beautiful mural bathed in green botanicals with the sophisticated monkeys painted in colorful and highly detailed fashion, eloquently highlights the brands unique style. Cow Hollow wall in San Francisco, looks simply WUNDERBAR! Check out Monkey 47 Gin being sold at Michelis Liquor store on Union.St. Home of one of the most iconic liquor signs in San Fransisco. Previous Next

COCA-COLA < Back SOCIALABLE FEASTS Overview Service Outdoor Advertising industry CPG markets Philadelphia Wall(s) 1 Wall impressions 192K+ Coca-Cola’s latest campaign, "Sociable Feasts Sports Viewing" aims to encourage people to bond over their shared love of sports and celebrate the "Real Magic". Whether watching a game in the stadium or gathering with friends and family at home, we all come together to cheer for our favorite teams in hopes that they win. Coca-Cola’s “Real Magic” brand philosophy is based on igniting the mundane into something remarkable through the power of human connection. “The real magic happens when people get together and when what we share in common is greater than what sets us apart.”- Coca-Cola And what better way to bring people together than to have four of our artists working 12 hours a day in the summer heat to bring a photorealistic Coca-Cola mural to life. Hand painting a detailed mural takes collaboration, communication, shared laughs, and quality time to get the job done at the highest quality. And the same goes behind the scenes for our production team who spend time planning everything that goes into creating a seamless painting process for our painters who develop a mural Coca-Cola drinkers of Philly could be proud of!In fact, our painters experienced the Philly community reacting to the mural. Families and friends stopped by the mural to share moments with our painters. Whether it was asking them questions about the process or just appreciating their work, this is where the "Real Magic" happens. Where Coca-Cola’s philosophy reins true whether we’re sipping on a Coke with friends or painting a bottle of coke with our co-workers, the real magic happens through social gatherings - And we’re proud that through hand paint we can continue to create a shared space through a mural that brings the Philly community together (now that deserves a Coke!). Plus it’s no surprise that the mural was executed in Philadelphia, one of the nation's best sports cities and during the start of fall and tailgating season, a time that is sure to inspire countless fond memories for years to come. In fact, Philadelphia sports fans are known for their strong sports culture and extreme passion and love for their city and its sports teams (Go Birds!). As they pass by this mural, they are reminded of Coca-Cola’s philosophy of genuine connection and shared experiences, all while sipping on a refreshing Coke (cue ahhhh sounds). Let’s drink to that. Previous Next

AT&T < Back KINGDOM Overview Service Outdoor Advertising industry Entertainment markets Los Angeles Wall(s) 1 Wall impressions 500K+ Kingdom for a third season, the TV show tells the story of a Mixed Martial Arts (MMA) gym owner who develops the next generation of fighters, including his two sons. The gym they work out of is based in Venice, California; a mural right alongside the Venice boardwalk made perfect sense. The show's main characters include well-known actors Frank Grillo, Kiele Sanchez, Matt Lauria, Jonathan Tucker, and Nick Jonas. The hand painted creative for season three depicts the overwhelming emotions of the main character, Jay (played by Frank Grillo) with a near 3D effect. We didn't actually test out the finished product with 3D glasses, but we're sure Frank would pop out of the wall if we had. The photorealist imagery is juxtaposed with encaged, bold, white type. Dedicated fans will be able to see more of how the gritty storyline unfolds starting this summer. Previous Next

AMAZON PRIME VIDEO < Back THE MARVELOUS MRS. MAISEL Overview Service Outdoor Advertising, Overall Creative industry Entertainment markets New York Wall(s) 1 Wall impressions 1.9M+ Amazon Prime Video (APV) took on Williamsburg, Brooklyn with a 2,772 square foot mural on one of our own “prime” units, Unit# B-72, to announce the 4th Season of the award-winning TV show, The Marvelous Mrs. Maisel. APV approached OM Art Studio to head the creative direction and procure a local female artist making waves in their own community. This artist and their design, along with the big hand painted Brooklyn mural would help drive awareness, engagement, and social buzz around the new season. The task was successfully creating a mural reflecting a strong female perspective with Maisel’s iconic sayings (aka Midgisms). The mural was inspired by the themes from the 50s/ early 60s show but was relatable to a modern-day woman. That modern-day woman is Nicole Rifkin. An award-winning illustrator based in Brooklyn, NY, who helped take the concept and turn it into an eye-catching mural design. Nicole's passion for telling stories that are easily accessible to everyone plays a huge part in her work. A child of Slovenian Canadian Citizens, English was Nicole's parent's second language. When her brother was diagnosed with autism at a very young age, Nicole realized the power of an image and how it bridged the gap in language between everyone in her family. Throughout her experiences, Nicole has pursued illustrations and has never looked back. Nicole made an excellent fit for APV, combining her love for illustration with text to make a mural that successfully translated the tone and feeling the brand wanted to achieve through design. OM Art Studio oversaw the design from ideation to implementation, meeting with Nicole and APV every step of the way to co-create the successful mural. The result was an impactful, raw, and inviting illustration that helped translate a photorealistic Mrs. Maisel who exudes excitement and determination in a neon-lit New York City. The midgism “Then Let’s Change The Business” text was included to spark curiosity about what's to come after Maisel leaves her cheating husband, enters the male-dominated world of comedy, and dusts herself off after being thrown off the Shy Baldwin tour at the end of season 3. The impact of this mural generated over 1.3M Instagram impressions - even Maisel actress, Rachel Brosnahan posted the mural on her own Instagram story. People posed in front of the mural, captured in process footage of it being painted gaining over 1.9 million total impressions . Previous Next

Gary Fernandez < Back BELLY FLOP Overview Service Public Art industry Art & Culture markets New York Wall(s) 1 Wall impressions N/A Dolphins exist. If you were unaware as we were, search the term and you’ll be amazed as well as a little weirded out. However, pink dolphin unicorns may or may not be mythical creatures, as presented on massive waves with shapely lady swimmers, in Gary Fernandez’s original illustration . Abundant with lines, color and detail, the second installment of Artists Work is located near Tompkin’s Square Park. In this section of the East Village, E. 8th Street between Avenues B and C, neighborhood residents, who for the most part have lived here for nearly twenty years or more, are friends and call each other by name. Thus, the installation of the new mural stirred up conversation with neighbors alike. It was a pleasure to paint as locals thanked us for bringing this lovely image to their scenery, even requesting to paint their walls next. Previous Next

LONGCHAMP < Back LE PILAGE/TP Overview Service Outdoor Advertising industry Apparel & Accessories markets New York Wall(s) 1 Wall impressions 2M+ Fashion meets art in Longchamp’s current partnership with Italian artists Maurizio Cattelan and Pierpaolo Ferrari, known for creating the esteemed TOILETPAPER MAGAZINE. Both brands share universal, artistic, colorful, and optimistic values, bringing a playful vibe to our wallspace in fashionable Soho, New York . We hand painted the iconic Le Pilage/TP featuring a baguette and a French bulldog held by two Caravaggio-esque men. The artists behind this collaboration aim to bring excitement and surprise into people's lives by using contemporary methods and playful photography to help people see the world from a fresh perspective! This mural is a perfect example of their creative vision. Using vibrant colors, playful photography, and a simple call to action directing people to Longchamp's Soho store leaves a lasting impression on the 500,000+ people who view this mural weekly. Previous Next

LAFAYETTE ST. & CANAL ST. M-74 Weekly impressions 58,847 Dimensions Facing 24K+ Why Advertise here? Get wall alerts straight to your inbox Join our email list and get access to new wall alerts and more! Enter your email here Sign Up Thanks for submitting!

September Letters < Back WISH YOU WERE HERE Overview Service Public Art industry Non-Profit markets Los Angeles Wall(s) 1 Wall impressions N/A Brittany Snow and Jaspre Guest’s New Organization ‘September Letters ’ Shows How Writing Letters Can Improve Mental Health. Joining forces with OSEA Skincare, September Letters launched the “Wish You Were Here” campaign at OSEA Skincare Studio in Venice, California which we had the pleasure of bringing to hand paint life. The piece was visited by the co-founder, Brittany Snow, and featured in Well + Good , an online publication devoted to mental health and wellness. Previous Next

Porsche < Back MACAN Overview Service Outdoor Advertising, Special FX industry Automotive markets Los Angeles, Atlanta, New York Wall(s) 3 Walls impressions 2.9M+ Here at Overall Murals, we are purpose-built in how we approach our work, assuring that every task at hand is done efficiently and purposefully. That’s why we were excited when our team of painters could take our Purpose Built approach one step further using an air-purifying clear coat application for Porsche’s latest campaign for the newest Porsche Macan model. The Porsche Macan is and remains the sports car of compact SUVs and this latest model just says “wow”! The brand is committed to a greener future by producing its New Macan models in the most innovative and sustainable automotive plants in the world. It’s called the “green” plant and this manufacturing facility reduces 17,000 tons of annual CO2 emissions, the roof is installed with solar panels and 1,100 new trees were planted on-site. Porsche continues to demonstrate the brand’s holistic approach to environmental protection with a campaign committed to cleaner air. OM provided a solution to further enhance this latest campaign for Porsche. We applied LumaClean, a clear photocatalytic coating to each wallscape, which helps break down viruses, bacteria, odors, VOC’s, and airborne pollutants around the murals. It essentially uses nanotechnology to “eat smog”. The campaign ran across three walls in trendy areas, across multiple cities, perfectly aligned with the Macan target audience. These were found in New York’s Soho , LA’s Venice , and Atlanta’s Poncey-Highland where passersby can confidently take a healthier “oooh” and “ahhh” as they stare and daydream about taking one for a ride before heading off straight to the dealership! Previous Next

Doritos < Back SOLID BLACK Overview Service Outdoor Advertising, Overall Creative industry CPG markets Atlanta, Chicago Wall(s) 2 Walls impressions 533K+ Doritos is using its platform to elevate Black voices in the fight against racial injustice with its latest campaign ‘Solid Black’. The initiative includes a handful of murals across the country in areas that are symbolic of the movement. We had the privilege of transforming three of our walls located in New York , Chicago , and Atlanta into inspiring murals. Our in-house Art Studio team enlisted two well-known artists in the Black creative community from Atlanta and Chicago who took on designing the murals with the intention of subverting the narrative and highlighting Black joy, instead of trauma. In the West Loop of Chicago, artist Joe Cujo designed the mural with a message focused on supporting each other and working together through the complicated issues that we all face. He notes, “Together we ALL have the strength to live a free and colorful life”. Joe is an accomplished fine artist and graphic designer with exploits and achievements both locally and abroad. In New York City, Doritos sought artist Megan Lewis to design a mural for our Harlem wall unit. The design focuses primarily on figurative imagery that has become her staple aesthetic as it has allowed her to express frustrations or prideful moments in Black Culture through the lens of an evolving Black woman. The design included a Snapcode hand painted onto the mural allowing passersby to interact with the mural by bringing the elements of the artwork to life. All three mural activations were designed by Black changemakers who inspire their communities and change the lives of those around them. We are proud to have participated in using our services to collaborate with Joe and Quake to deliver a design that can evoke change and inspire the cities the murals live in. Our in-house Art Studio team enlisted two well-known artists in the Black creative community from Atlanta and Chicago who took on designing the murals with the intention of subverting the narrative and highlighting Black joy, instead of trauma. We had the privilege of working with native Atlanta artist Quake who designed a piece that pays homage to the nostalgic Atlanta of the artist’s childhood. The artwork features a woman (fun fact: it’s his wife) holding up the famous symbol “Peace up, A-Town down” a slogan made popular by Atlanta-based artists, Usher & Lil John. Quake wanted to keep the true soul of Atlanta intact as the city has progressed over time. Within his work, Quake’s main goal was to develop art that invokes unexpected feelings from within the viewer and his artistic expression stems from the gritty, yet sensual nature of life pertaining to societal issues and current events. Previous Next

Lionsgate < Back IMAGINARY Overview Service Outdoor Advertising, Special FX industry Entertainment markets Los Angeles Wall(s) 1 Wall impressions 808K+ Jeff Wadlow's horror movie, Imaginary blurs the line between reality and the supernatural, promising to keep audiences on the edge of their seats. To prepare for the terror, Lionsgate Entertainment and Horizon Media commissioned Overall Murals to hand paint a design in Melrose/Fairfax, Los Angeles , intended to be both haunting and impactful. Using glow-in-the-dark elements, the mural tells one story during the day and a chilling tale at night. To create the terrifying effects, our production team at Overall Murals conducted multiple tests to achieve the desired results. We experimented with three different paint colors to match the daytime artwork as closely as possible. After extensive testing, we found a color that would mute the copy at night while allowing the glow colors to shine. Additionally, we tested the application of a new product, translucent blue paint, on top of the daytime copy to achieve the brightest glow at night without being visible during the day. The outcome exceeded our expectations. Our handcrafted murals are inherently authentic and unique, and our Paint Lab services allow us to bring our client's ideas to life in a personalized and captivating way. The meticulous planning and execution involved in these services create a heightened wow factor, showcasing the dedication and craftsmanship behind each campaign. This process established a genuine connection with over 808K passersby, leaving a lasting and meaningful impression to get audiences lined up for the film release that hits theaters on March 8th. Previous Next

Dior < Back MISS DIOR FOR LOVE Overview Service Outdoor Advertising industry Beauty markets Los Angeles Wall(s) 1 Wall impressions 500K+ With a hand painted mural, Dior asks the 500,000+ monthly enthusiastic passersby who walk along the Venice Beach Boardwalk in Los Angeles a simple yet powerful question, "And you, what would you do for love? Their response was to stop, pose and capture the message they shared all over their social media using the hashtag #missdiorforlove . The hashtag draws attention to the brand's newest fragrance release, Miss Dior For Love. It also aims to raise awareness for the WE Movement charity that Dior supports in partnership with Natalie Portman. The large minimalistic typography, simple yet impactful, went viral on social media as people stopped to pose in front of the mural hand painted by Overall Murals' talented LA-based sign painters with great precision and accuracy. Previous Next