The Bozzuto Group < Back BROOKLAND Overview Service Commercial Signage industry Real Estate markets Washington D.C. Wall(s) 1 Wall impressions In the Northeastern section of Washington D.C. is the neighborhood of Brookland. Recently it's been dubbed “up and coming” and a variety of developers are working to revitalize the area. The Bozzuto Group is responsible for building the first luxury apartment community of a Monroe Street Market adjacent to the Brookland-CUA Metro station. In a matter of 4 days, on the brick building called Brookland Works, a 250 foot wide surface, right above the train station and on two hanging scaffold drops, we hand painted and lightly aged 15-foot tall letters to welcome residents and visitors to the new Brookland. Previous Next

PEACOCK < Back FIGHT NIGHT Overview Service Outdoor Advertising industry Entertainment markets Atlanta Wall(s) 3 Walls impressions 430K+ In the world of heist dramas, it’s all about the knockout cast and a plot that packs a punch. Peacock’s new series, " Fight Night: The Million Dollar Heist ," delivers on both counts, starring heavyweights like Kevin Hart, Samuel L. Jackson, and Taraji P. Henson. To celebrate its premiere, we partnered with the client t o transform three iconic Atlanta locations into vibrant, hand painted murals—perfect for that Instagram-worthy selfie. Set in 1970s Atlanta, the series throws viewers into the high-stakes aftermath of a daring heist executed on the very night of Muhammad Ali's historic comeback fight. With its distinctive blend of grit and glamor, hustle and heart, the city itself becomes a character in its own right, echoing the show's themes of ambition, resilience, and the pursuit of the big score. This unique energy makes Atlanta the perfect location for these captivating murals, bringing the show's world to life on the streets where its story unfolds. From the lively heart of Downtown to the bustling Beltline, and the artistic enclave of Poncey-Highland, each location offers a unique energy. The murals quickly became a point of interest, drawing in curious onlookers and adding a touch of artistic flair to each neighborhood. Peacock tapped into local artists to design the murals, as we brought them to hand paint life. The bold graphic style in Downtown mirrors the show's high-octane action, while the neon-infused mural on the Beltline reflects the hustle of its characters. In Poncey-Highland, a dreamy skyline evokes the allure of the heist. These murals celebrate Atlanta’s spirit and draw you into the thrilling world of "Fight Night: The Million Dollar Heist." Now streaming, this series invites you to step into the ring and witness the knockout combination of art and heist! Previous Next

Red Bull < Back MUSIC ACADEMY Overview Service Outdoor Advertising industry Entertainment markets New York Wall(s) 1 Wall impressions 399K+ Red Bull Music Academy (RBMA) is a five-week series of workshops and concerts, held in a different international city each year. Due to the overwhelming response to RBMA 2013, held in NYC, RBMA will be returning to NYC annually for a festival programmed to run the entire month of May. The NYC 2014 lineup included a special two-night tribute to William Onyeabor, the mysterious and reclusive Nigerian synth-funk pioneer. ATOMIC BOMB! The Music of William Onyeabor featured musical direction by Ahmed Gallab (Sinkane), and performances by David Byrne, Money Mark (Beastie Boys), Pat Mahoney (LCD Soundsystem), Alexis Taylor (Hot Chip), Luke Jenner (the Rapture), Devonté Hynes (Blood Orange), the Lijadu Sisters, and Joshua Redman.Philadelphia-based, Nigerian-American artist Odili Donald Odita created the artwork for this star-studded weekend event. His vibrant, colorful design was paired with RBMA's signature black-and-white text on one of the busiest intersections in Williamsburg, Brooklyn--just down the street from the world-famous Knitting Factory music venue. Previous Next

Converse < Back MADE BY YOU Overview Service Outdoor Advertising industry Apparel & Accessories markets New York, Boston Wall(s) 2 Walls impressions Converse has been around since 1908 -- an impressive 98 years of business under their belt. So naturally, they’ve swept the competition when it comes to consumer nostalgia. In commemoration of its signature Chuck Taylor All-Star line, the footwear giant launched their Made By You campaign in 2015. This global push features Converse’s extensive customer base, showcasing its star-studded devotees, and highlighting customer creativity as its focal point. Accentuating the worn Chucks of famed punk songstress Patti Smith, to the bright pink kicks of spunky LA graphic artist Buff Monster; Converse pulls out all the stops. “This is just a general celebration of people who love to wear their Chuck Taylors,” states Ian Stewart, Converse’s global marketing VP. The goal of this movement is to promote individuality and expression on a universal scale. Social media is also a driving force for this campaign as fans are encouraged to share their own customized Chucks. Whether they be distressed, frayed, painted, or whatever. Overall Murals was approached to create several realistic renderings of personalized Chucks by well-known artists, in New York and Boston. Executed with precise brushstrokes and emphasizing every detectable color and texture, we can guarantee that these pieces were made by us. Previous Next

ORGANIC VALLEY < Back PROTECTING YOUR FOOD Overview Service Outdoor Advertising, Special FX industry CPG markets Atlanta, Boston, Nashville Wall(s) 3 Walls impressions 1.1M+ When Organic Valley approached us to bring their award-winning " Protecting Where Your Food Comes From " campaign to outdoor advertising, their mission of supporting family farms drew us in. As a family-owned business ourselves, we were immediately on board with their message. We were excited when Organic Valley came to us with the vision of incorporating some 3D elements. Initially, they considered physical objects to make their campaign truly immersive and unforgettable. But we saw a chance to do something even more innovative. That's where we came up with the idea of using anamorphic art. It's a technique that creates the illusion that objects are popping out from the wall while actually being 2D (and fun fact: we won an award for our anamorphic work for Paul Smith!). This project was a fun challenge, requiring us to blend the painted elements with the existing building facades meticulously. We had to carefully match the colors of the surrounding brickwork to create the illusion of butterflies flying out from the artwork. To ensure these murals were seen by people who would appreciate them, we picked three fantastic neighborhoods that share Organic Valley's values: Poncey-Highland in Atlanta (Unit A-12), Allston/Brighton in Boston (Unit BOS-05), and East Nashville in Nashville (Unit NA-02). These are places where the demographic cares about going organic and supporting businesses doing good things for the planet. Hand painting these murals was essential. It allowed us to perfectly capture the nuances of the brickwork and achieve the seamless integration needed for the anamorphic illusion. We're so proud of how these murals turned out and how we added a new dimension (literally!) to Organic Valley's campaign. And to give you a glimpse behind the scenes, we've created a timelapse video that shows the entire process from start to finish - check it out ! Previous Next

Canada Goose < Back GOOSE PEOPLE Overview Service Outdoor Advertising industry Apparel & Accessories markets Los Angeles Wall(s) 1 Wall impressions 880K+ As part of their FW19 global campaign, luxury appare brand Canada Goose profiles the lives and backgrounds of three unique individuals - Italian artist and illustrator, Alice Pasquini, Beijing-born expedition leader Jiayi Zhao, and Canadian NHL veteran Jordin Tootoo. While all coming from vastly different backgrounds, the three have a mutual interest in giving back to the people and places that inspired them. The artwork, designed by Pasquini features the portraits of Zhao, who built her expedition knowledge by exploring the redwoods just outside of San Fransisco is now a highly praised sought after guide to the poles. Tootoo, also featured in the artwork, now acts as an activist and social leader of his homeland community after a successful 15 year career as the NHL's first ever Inuk - all while facing series of personal struggles along the way. The two along with Pasquini are the newest members of Goose People. Our Melrose Avenue wall, which sits within the midst of on of LA’s hottest shopping districts, served as the perfect location to tell the stories of these newest brand ambassadors on this fun &amp; vibrant mural. The Overall team adopted Pasquini’s watercolor and illustrative style for this mural, overlooking the happening street below. The earthy color palette was given a pop using the enamel paint, which feels reminiscent of both Canada Goose’s brand and the “Goose People” highlighted here. Previous Next

AUDIBLE < Back PRIDE & PREJUDICE Overview Service Outdoor Advertising, Content Creation, Special FX industry Entertainment markets Los Angeles, New York Wall(s) 2 Walls impressions 794K+ Flowers. Embroidery. Walls like you’ve never seen before. Audible wanted a memorable way to announce their Pride & Prejudice audiobook, and we helped them bring the story to life on high-traffic walls in Bushwick and Venice . When they asked if it was possible to add real embroidery to the murals, we couldn’t say no. This was the first time our Special FX team incorporated embroidery into our murals, turning each flower into a three-dimensional, hand-crafted piece of art. Bold, out-of-the-box ideas like this are exactly what make people stop, look, and talk about a wall, driving both attention and engagement. We teamed up with a group of incredible artists in Spain to create the final crochet flowers, each packed with detail, durability, and one-of-a-kind charm. Working from printed guides, the artists hand-crafted every bloom teaming up to meet our tight timeline. Once finished, the flowers traveled from Spain to New York and Los Angeles, where they were carefully integrated into our murals, blending embroidery and hand painted techniques in a way that feels entirely new. Of course, a mural this unique needed a story behind it, so our in-house content creation team captured the entire process on video. The footage shows how much work goes into something like this and demonstrates why behind-the-scenes content is so valuable for clients - it lets people experience the mural from the streets to their screens, turning a wall into a social moment. And the reaction? Priceless. More than 794K+ pedestrians passed by, but one passerby captured it perfectly: “I just had to write you and tell you I am OBSESSED with your Pride & Prejudice audiobook mural in Bushwick!! … The embroidery touch is GENIUS! It was getting such a crowd this weekend.” This project not only pushed our creative limits, it officially launched a new service in our Paint Lab. It’s proof that when clients dream big and we find a way to make it happen, the result is walls people notice, share, and remember. Previous Next

Hendrick's Gin < Back WINTER Overview Service Outdoor Advertising industry Alcohol markets New York Wall(s) 2 Walls impressions Fancy a drink? Revered for its unique flavor, Hendrick's distilled gin has managed to make quite the name for itself. Concocted by the Grant family in 1999, Hendrick's Gin is identified by its unprecedented rose and cucumber notes and apothecary-styled bottle. Gin is not too popular in the markets in comparison to vodka or rum, as its distinct taste, incorporated with juniper berries, doesn't resonate with every palate. However, Hendrick's artistic and original approach has aided in engaging a new demographic intrigued by the bizarre. Noted not only for its premium liquor but its offbeat style of advertisements. The creative designs warrant a feeling of eccentricity. Images of a rather magical, antiquated world composed of obscure colors and various hatching techniques pique your curiosity and lure you in. Amid the final months of 2014, Overall Murals was approached to replicate Hendrick's campaign out of oil paint. Set on the busy corner of Bedford and Manhattan Avenue, near the end of summer, the team managed to erect a painting consisting of sharp colors and definitive line shading. Our talented painters also worked through the brisk November weather to produce a second intricate piece stationed on Kent Ave. along the waterfront. These impressive pieces first garnered attention from inquisitive locals for their detail, whimsical scenes and artistic sensibility but perhaps they also incited enough of the passersby interest to find out more about the curious concoction. Check out the artists in action on Kent Ave. and North 14th St. at the perimeters of Williamsburg and Greenpoint, Brooklyn, in the below short stop motion video. Previous Next

TCU < Back 150TH ANNIVERSARY Overview Service Public Art industry Education markets Texas Wall(s) 2 Walls impressions N/A Texas Christian University (TCU), situated in Fort Worth, TX, commemorated its 150th anniversary by collaborating with Overall Murals, to hand paint two permanent high-impact wallscapes in Fort Worth to honor TCU's rich legacy and status as a leading Texas institution. Two school alumni designed the murals, each encapsulating facets of TCU's heritage and vibrant community. Artist Trevor Scott, a TCU graphic design alumnus, designed the monumental 96-foot tall and 90-foot wide mural that towers above Fort Worth’s downtown area. This design showcased iconic TCU landmarks like Frog Fountain and SuperFrog alongside Fort Worth's landmarks, including Bass Performance Hall and the city’s skyline. Its longevity, planned for at least five years, ensures a lasting tribute to TCU's legacy. Natalie Neale, another TCU graduate, designed a colorful mural that pays homage to a cherished tradition dating back to 1986 – TCU's annual tulip planting. Composed of a rainbow of tulip petals, this mural invites engagement, encouraging passersby to interact and pose in front of it, fostering a sense of community and connection. This wall, in particular, was especially challenging due to the artwork's rocky surface and soft blend of gradients. It was, as the painters called it, “a brush killer.” These vibrant murals serve as captivating art pieces and embody the essence of the university. Fort Worth, brimming with school pride, is notably influenced by TCU, which is evident in the pervasive display of the university's distinctive purple hue throughout the city. The collaboration between TCU and Overall Murals not only underscores the artistic brilliance of these installations but also highlights their strategic role as powerful recruitment tools. By showcasing TCU's excellence, these murals play a pivotal role in instilling pride among students, faculty, and alumni during city visits. Previous Next

KLARNA < Back SMOOTH SHOPPING Overview Service Outdoor Advertising, Special FX industry Finance markets New York Wall(s) 3 Walls impressions 3M+ To introduce the new shopping app to the popular Brooklyn neighborhood of Williamsburg, Overall Murals went big, hand painting 3 walls, totaling over 1,700 sq ft at the high-traffic intersection of Kent Ave. and Grand St. Specifically targeting dog lovers for the 2019 holiday season, the mural space also featured an interactive wall with over 900 chewable dog toys. The mural also included a QR code to bring consumers straight to the best holiday deals for their four-legged furry friends, curated by The Dogist . This large pink mural is full of dog art designed by Christopher DeLorenzo. The mural drew in New Yorkers and tourists alike such as famed vlogger Zoe Sugg , who featured our creation in a recent video . Our team also got to show off their incredible eye for detail with a colorful mural featuring the adorable pup Pooch of NYC . Who's a good shopper? You are with the Klarna app. Previous Next

ZICO < Back CRACK LIFE OPEN Overview Service Outdoor Advertising industry CPG markets New York Wall(s) 1 Wall impressions ZICO makers of one of the fastest growing beverages in the market, partnered with celebrated actress, bestselling author, and entrepreneur Jessica Alba to launch their biggest national campaign to date, Crack Life Open. ZICO entrusted Overall Murals with the task of recreating their breezy new campaign in giant murals up to 50' tall--no small task considering the highly iconic campaign spokesmodel, Jessica Alba. Produced by Overall Mural's in-house teamof highly trained painters expert in the craft of photorealistic reproduction, the likeness in the finished murals was unmistakeable. A time-lapse of the intense six day process was filmed from start to finish in the heart of Williamsburg, Brooklyn. Previous Next

GRAND ST. & THOMPSON ST. M-70 Weekly impressions 182,110 Dimensions Facing 24K+ Why Advertise here? Get wall alerts straight to your inbox Join our email list and get access to new wall alerts and more! Enter your email here Sign Up Thanks for submitting!