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- DON JULIO, WILLY CHAVARRIA
DON JULIO < Back WILLY CHAVARRIA Overview Service Outdoor Advertising, Special FX industry Alcohol markets New York Wall(s) 1 Wall impressions 290K+ When art blooms from the streets and tequila tells stories worth savoring, mural magic happens. This was not just another brand activation; it was a handcrafted love letter , written in roses and revealed through the collective hands of the SoHo community. Picture this: a SoHo wall shrouded in mystery, hundreds of crimson roses forming a living, breathing canvas that whispers, “What lies beneath?” This was not mere decoration; it was theatrical brilliance. Each rose, installed with care, was later plucked by curious passersby, transforming strangers into collaborators in an unfolding hand painted masterpiece. The activation celebrated the launch of Tequila Don Julio 70 Cristalino’s Artist Edition with designer Willy Chavarria, marking the second collaboration between Don Julio and Chavarria and building on the success of their first release. Together with the amazing team at MX agency, we brought this vision to life, an activation rooted in fidelity, love, and a passion for Mexican culture. Chavarria, a renowned fashion designer celebrated for his bold, socially conscious designs, inspired the mural through his signature red rose motif and the campaign’s Día de Muertos imagery. He was present for the reveal , witnessing the artwork come to life and engaging with the community as the roses were picked away. Hundreds of fresh roses were layered over the mural, concealing both the artwork and the limited-edition bottle beneath. Passersby picked the flowers one by one, gradually unveiling the mural while each rose was gifted back to the community. Situating this activation in SoHo during Fashion Week heightened its energy and relevance, placing Chavarria’s artistry in the heart of New York’s creative moment and tying the experience to a broader cultural conversation. This experience transformed a static mural into a living , evolving experience. By combining hand painted artistry with interactive storytelling, the project engaged both public and digital audiences, generating over 290K+ impressions, amplifying the impact far beyond SoHo. The installation exemplifies how hand painted art, cultural storytelling, and interactive design can elevate a brand experience. Through the rose reveal, the mural became more than a visual display; it became a shared, communal moment celebrating heritage, creativity, and the spirit of Por Amor. Previous Next
- Jobs | Overall Murals
We are always looking to grow our team. Apply to join Overall Murals today! JoiN OUr TEAm If you don't see a job opening that matches your skills and interests but still want to join our team, we encourage you to send us your cover letter, resume, and examples of your work here . paint and shop team Freelance painter
- Bethesda, WOLFENSTEIN
Bethesda < Back WOLFENSTEIN Overview Service Outdoor Advertising industry Entertainment markets New York Wall(s) 1 Wall impressions The New Order is an action-adventure firstperson video game developed by MachineGames and published by Bethesda Softworks. Set in alternative history 1960s Europe in a world where the Nazis won the Second World War, the singleplayer story follows William B.J Blazkowicz and his efforts to stop the Nazi rule over the world. Bethesda Softworks commissioned Overall Murals to produce an epic portrait of B.J. on a wallscape over one of the busiest intersections in Williamsburg, Brooklyn, in advance of the May, 2014 release. The highly detailed mural depicts B.J. in full battle gear, stomping across a smoldering cityscape against a stark full moon. Within a week of its release, Wolfenstein: The New Order was the fourth best-selling game in the United States. Previous Next
- Video Production Intern | Overall Murals
Video production intern Company Overview: Overall Murals, Inc. is an independent Outdoor Advertising Company specializing in large-scale, hand-painted advertising murals nationwide. Based in Brooklyn since 2010, Overall Murals is expanding and seeking new talent to help lead our growth. Job Summary: We are seeking a dedicated and detail-oriented Video Production Intern to join our dynamic team. The ideal candidate will assist with various aspects of on-site video shoots, including transporting and setting up gear, monitoring and adjusting timelapse cameras, and managing captured footage. The role involves working closely with clients and internal teams to ensure smooth and efficient video production processes. Key Responsibilities: Assist with transporting and setting up gear for on-site video shoots, including solo tasks. Setup and monitor time lapse cameras, making necessary adjustments to ensure optimal performance Build and prepare camera setups on-site for the day's shooting requirements. Ensure timely arrival and departure, especially during gear setup and breakdown. Client and Team Coordination: Receive video briefs from clients and create detailed Trello Boards for project tracking. Write comprehensive video plans for the internal video team to follow. Facilitate the passing and receiving of files, including deliverables, music files, and mandatory documents, between clients and the internal team. Maintain balanced Trello boards and ensure effective communication with the sales team. Footage Management: Sort and backup captured footage using our current backup infrastructure. Research and implement a plan for long-term video storage that is accessible to a small in-house team. Other responsibilities as required Qualifications: Proven experience in video production or a related field. Proficiency in using video production equipment and software or ability/willingness to lear Strong organizational skills with the ability to manage multiple tasks simultaneously. Excellent communication skills, both verbal and written. Ability to work independently and as part of a team. Flexibility to work early mornings, late evenings, and weekends as required. Willingness to learn new video systems. Familiarity with camera stabilizers, camera sliders for time lapse/production shots, and knowledge of cable and battery management is a plus. Physical Requirements: Ability to lift and transport video equipment. Comfortable with standing for extended periods and performing physical tasks related to video production setup. Sometimes necessary to arrive as early as 7:45 AM to a shoot or stay past 6 PM to finish breaking gear down TERMS & COMPENSATION: Salary and hours: This is an hourly, part-time position position at $16 per hour. Location: 878 Kent Ave / 289 Scholes St / Varying NYC Locations] Reports to: Senior Producer Apply New York, NY
- SPOTIFY , FITNESS WITH SPOTIFY
SPOTIFY < Back FITNESS WITH SPOTIFY Overview Service Outdoor Advertising industry Entertainment markets Los Angeles Wall(s) 2 Walls impressions 1.4M+ Brief Spotify is promoting the launch of its new fitness and wellness feature, designed to position the platform as a daily companion for movement, motivation, and well-being, through hand painted murals that build brand awareness of Spotify’s expansion into guided workouts and creator-led fitness content. Build Overall Production executed two hand painted murals in the Venice and Abbot Kinney neighborhoods, strategically placed in high-traffic areas frequented by runners, fitness enthusiasts, and wellness-focused communities. Reveal The walls were transformed into curated advertisements featuring figures in workout poses, designed specifically to fit each wall's layout . This intentional approach treated the wall space as part of the composition, depicting two people in yoga positions in a way that creates the illusion they are physically occupying the environment they’re painted in. Impact The murals generated visibility among more than 1,426,736 passersby in active neighborhoods, helping increase brand awareness for the app’s latest feature. The visuals showcased the brand’s thoughtful and intentional approach, using the wall space as a creative opportunity to capture attention and encourage passersby to stop and engage. Previous Next
- Sony, BAD BOYS 4
Sony < Back BAD BOYS 4 Overview Service Outdoor Advertising, Special FX industry Entertainment markets Los Angeles Wall(s) 1 Wall impressions 500K+ The Bad Boys franchise, starring the formidable duo of Will Smith and Martin Lawrence, has been a commercial success since its inception in 1995. The first film introduced audiences to the Miami detectives Mike Lowrey and Marcus Burnett, setting the stage for the sequels Bad Boys II in 2003 and Bad Boys for Life in 2020. The franchise's winning formula of dynamic chemistry and action-packed adventures has made it a staple in action-comedy cinema, setting high expectations for the upcoming Bad Boys 4 . Recognizing the need to make a bold statement, Sony decided to elevate our traditional hand painted advertising murals. Instead, they requested we incorporate glow-in-the-dark elements to create a striking visual effect that would be captivating both day and night. The mural depicted Smith and Lawrence in their roles as Lowrey and Burnett, set against a black backdrop with large, vibrant, and colorful fluorescent letters, filled with scenes from the film, spelling out BAD BOYS. To achieve this effect, our walldogs worked tirelessly into the night, bringing the artwork to life and ensuring the bright colors would punch at night. They utilized orange, green, and pink fluorescent colors to highlight the backdrop. Some areas were further enhanced with specialty UV paints. In contrast, sections that did not receive neon and translucent paint treatments were intentionally left darker, starkly contrasting the glowing elements. The mural was painted on our LA-08 Unit, which is equipped with new lighting fixtures and is located on Venice's iconic Windward Ave. between Pacific Ave. and Speedway in Venice Beach . An area known for its quirky atmosphere, amidst street performers, great nightlife spots like Townhouse and Winston House, and attractions such as the Venice Electric Light Parade , makes this wallscape a perfect location for a glow-in-the-dark mural. Our team of skilled painters worked through the week and found themselves becoming main characters for beachgoers, tourists, and anyone looking to observe the painting's magic in real-time and add some awesome content to their social media feeds. The mural drew significant attention, transforming an already impressive art piece into a dazzling display. Passersby were especially in awe of the actors’ painted portraits and frequently stopped to take photos and share them online, effectively amplifying the campaign's reach. From the mural's creation to its final product, more than 500,000 individuals interacted with the artwork, using their phones to document and share their experiences. This encouraged them and their followers to head to their local theater to catch the latest Bad Boys film! See it in action on our Instagram . Previous Next
- NY Sales Coordinator | Overall Murals
About Us: We are a fast-growing, innovative Out-of-Home (OOH) media company based in Brooklyn, New York, dedicated to creating impactful advertising experiences through creative media solutions. We are seeking a highly organized, motivated, and detail-oriented Sales Coordinator to join our growing team. This role is ideal for someone who thrives in a collaborative, fast-paced environment and is eager to build a career in media, advertising, and sales. The successful candidate will play a critical role in supporting our sales efforts, coordinating cross-functional projects, and ensuring seamless execution of client campaigns from proposal through completion. This position offers opportunities for professional growth and advancement within the organization. Key Responsibilities: Prepare client proposals, presentations, contracts, and supporting sales materials Assist with managing media inventory, space holds, and campaign approvals Maintain and update CRM records, ensuring accurate client and pipeline information Coordinate communication and project execution across Sales, Marketing, and Production teams Track campaign performance, proof-of-performance (POP), affidavits, and reporting requirements Manage and update inventory internally and within agency RFP platforms Research market trends, competitive activity, and industry insights to support sales initiatives Coordinate artwork submissions and production requirements with internal teams and clients Ensure accurate and timely invoicing and campaign documentation Prospect and research new business opportunities and qualified leads Provide administrative and operational support to the sales team and senior leadership Attend client meetings, industry events, and networking functions as needed Qualifications & Experience: Professional office experience, whether gained through full-time work, internships, or other relevant experiences, is preferred. Candidates with an interest in advertising, media, or sales, including recent college graduates, are encouraged to apply Strong proficiency in Microsoft Excel, PowerPoint, Keynote, Google Workspace, Google Maps, and CRM platforms Excellent written and verbal communication skills Exceptional organizational skills with the ability to manage multiple priorities and deadlines Strong analytical skills and the ability to interpret and present data effectively Self-starter who takes initiative and follows through on projects independently Positive, collaborative attitude with a willingness to learn and contribute Professional demeanor and strong interpersonal skills Entrepreneurial mindset with a proactive approach to problem-solving Genuine interest in advertising, media, art, and the evolving OOH landscape Desire to build a long-term career in media, advertising, and sales What We Offer: Starting salary of $55,000+ annually, depending on experience Hybrid work environment Opportunities for career growth and advancement 401(k) plan Health, dental, and vision insurance eligibility after 90 days Paid Time Off Exposure to a dynamic and creative media business with direct access to leadership and industry professionals How to Apply: Please apply here with the below items: Resume Cover letter A photo or image of your favorite painting (whether one of ours or another artist's) and a brief note explaining why it inspires you We look forward to hearing from you. New York, NY SALES COORDINATOR JOB TITLE: Sales Coordinator DEPARTMENT: Sales LOCATION: Hybrid TERMS: Full-time APPLY
- ORE-IDA, DELICIOUSLY PREDICTABLE
ORE-IDA < Back DELICIOUSLY PREDICTABLE Overview Service Outdoor Advertising, Special FX industry CPG markets Seattle Wall(s) 1 Wall impressions 436K+ We embarked on an exciting project where we transformed an 800-square-foot wallscape at Pike Place in Seattle into a captivating spectacle for Ore-Ida, a product of The Kraft Heinz Company . The client approached us with a bold vision: a mural that would reveal hidden text when exposed to rainwater. This presented a challenge as we had never worked with rain-activated paint before. Plus, this was a project that had never been done before ! Our dedicated team embraced the novelty and worked tirelessly researching and developing the concept and bringing it to life. Our journey started with researching various paint manufacturers, ultimately settling on a foreign hyrdro-paint for its transformative properties when exposed to water. Given the paint’s printing origins rather than paint, its proper application proved to be our first hurdle to ensure the test area amount we experimented with could scale up to a 40-foot-tall mural. We meticulously considered factors like surface texture, application method, and sun exposure for consistent results. Testing became paramount for this unique mural. We explored various application methods and layering techniques to optimize the paint's reaction to water. We discovered the ideal number of coats and drying time through trial and error, ensuring the mural's transformation upon exposure and its return to its original state when dry. https://vimeo.com/952388033 Careful planning was required due to the additional step of creating a hidden and revealed effect of Oreida’s creative copy. We began by painting the elements that would be visible when the mural was wet. We then applied the hydro-paint across the entire mural. This step had to be executed with precision to ensure an even coat, as any imperfections could affect the final outcome. Then, we painted any elements of the mural that would remain visible, whether wet or dry. By following these steps, we achieved a never-before-seen advertising mural, all captured on camera. Our team seamlessly transformed the creative with water exposure, creating a dynamic and engaging visual experience. What transpired exceeded even our wildest expectations. https://vimeo.com/952093903 Through meticulous planning, innovative techniques, and unwavering commitment to quality, we not only met Ore Ida's expectations but surpassed them, delivering a final product that seamlessly blended artistry and technology. The mural effectively conveyed Ore Ida's message that their fries are as reliably crispy as the rain in Seattle. Positioned in one of the city's busiest areas, the mural engaged over 436,000 viewers, inviting them to become active participants in an artistic and mesmerizing experience. This positive impact on the audience is a testament to the success of our project. More importantly, the campaign delivered incredible results for Kraft Heinz, achieving key performance indicators that highlight its remarkable impact: Household penetration increased by 9 points compared to Seattle's previous year during the flight. Market share grew by 1.5 points during the campaign period. Volume sales saw a significant boost of +21% during the flight. These outstanding results demonstrate the power of combining creative storytelling with strategic execution, proving that a well-crafted mural can leave a lasting impression while driving tangible business outcomes. Previous Next
- Acme, PROP AND IDEA HOUSE
Acme < Back PROP AND IDEA HOUSE Overview Service Commercial Signage industry Production markets New York Wall(s) 1 Wall impressions N/A Acme, a prop and idea house revamped their exterior office space with a bright and funky design that was proudly executed by our paint crew. Our team prepared the artwork to fit the specs of the wall before preparing the paint and executing a colorful and vibrant hand painted mural. Previous Next
- HBO MAX, U.S. AGAINST THE WORLD
HBO MAX < Back U.S. AGAINST THE WORLD Overview Service Outdoor Advertising industry Entertainment markets Los Angeles Wall(s) 1 Wall impressions 869K+ BRIEF To promote HBO Max's U.S. Against the World documentary series ahead of the FIFA World Cup, Overall Murals hand-painted a large-scale mural in Los Angeles' iconic Melrose district . Featuring several of the U.S. Men's National Team's biggest stars, the installation brought the energy, ambition, and national pride captured in the series directly to the streets, generating excitement for both the documentary premiere and the road to the World Cup . BUILD Our artists transformed a prominent Melrose corner into a hand-painted tribute to the USMNT, using a bold red, white, and blue composition that celebrated the team's journey toward soccer's biggest stage. Positioned within one of Los Angeles' most culturally influential neighborhoods, the mural connected HBO Max's storytelling with a passionate community of sports fans and pedestrians. REVEAL Our artists hand painted a dynamic portrait mural featuring several of the team's biggest stars in a bold red, white, and blue palette. Positioned in one of Los Angeles' most visible cultural corridors, the installation connected HBO Max's storytelling with the energy of World Cup anticipation. IMPACT Over its five-week run, the mural generated 869,050 impressions, delivering sustained visibility for HBO Max while capturing the growing excitement surrounding the U.S. Men's National Team and the upcoming World Cup. Previous Next
- Oura Ring, OURA RING 5
Oura Ring < Back OURA RING 5 Overview Service Outdoor Advertising, Content Creation industry Technology markets New York Wall(s) 1 Wall impressions 3M+ BRIEF Oura launched the Oura Ring 5 to highlight one of its most refined product innovations yet: a lighter, more comfortable design that feels nearly weightless throughout the day. To bring this message to life in a memorable and visually unexpected way, the campaign used delicate moments from nature as a metaphor for the ring's featherlight feel, pairing the precision of wearable technology with the effortless movement of insects in their natural environments. BUILD Overall Murals partnered with Oura to create a large-scale hand painted mural in Williamsburg, Brooklyn , , transforming a prominent wraparound wall into an immersive visual showcase for the Oura Ring 5. The mural featured a series of highly detailed scenes depicting butterflies, praying mantises, and a ladybug interacting with the ring, emphasizing its lightweight design through visual storytelling. The wraparound format allowed multiple compositions to unfold across the wall, encouraging viewers to experience the artwork from different angles while creating a striking presence within one of Brooklyn's most active pedestrian corridors. To extend the campaign beyond the physical installation, the team also captured custom video content that documented both the artistic process and the finished mural, bringing the hand painted work to life across digital channels. REVEAL Each vignette was designed around a simple yet powerful illusion: insects effortlessly balancing with the Oura Ring 5 as if it weighed almost nothing. The contrast between the organic forms of nature and the sleek industrial design of the ring reinforced Oura's blend of advanced technology and everyday wearability. Executed entirely by hand, the mural combined photorealistic rendering, intricate natural textures, and precise product reproduction to create a collection of oversized visual metaphors that transformed a product benefit into a memorable public art experience. IMPACT Installed in the heart of Williamsburg, the mural turned a product feature into a visual story that passersby could understand instantly. The wraparound format maximized visibility and allowed multiple creative executions to live within a single installation, while the accompanying video content extended the campaign's reach beyond the wall itself. By combining hand painted craftsmanship, nature-inspired imagery, and content capture, Oura created a campaign that transformed a technical product enhancement into an engaging and highly shareable piece of public art. Previous Next
- Glossier, LIP GLOSS
Glossier < Back LIP GLOSS Overview Service Outdoor Advertising industry Beauty markets San Francisco Wall(s) 1 Wall impressions 820K+ Glossier's first ever hand paint campaign, the popular beauty brand chose San Francisco's trendy Marina District as its inaugural site. The sleek mural captured the simplistic, yet vibrant nature of Glossier. Over the course of six days, Overall Mural's best photorealistic painters carefully dressed up the San Francisco wall with bright pink lipsand a gorgeous blend of cosmetic pigments to bring the brand's vision to bustling Lombard Street. The sparkles from Glossier's cult favorite, lip gloss glisten in the mural, genuinely reflecting off of the wall. The bold white lettering on top stands out from a distance and is a shining example of the perfect out of home advertising campaign.Hand paint perfectly compliments the brand's mission, to create fun, easy, imperfect, andpersonal products.| Previous Next














