To launch a product rooted in purity, the campaign called for a visual language just as refined: the

Murals to hand paint a colorful, eye-catching, anamorphic mural in Downtown Los Angeles as part of the launch The launch campaign emphasized sliced elements' convenience and excitement, metaphorically connecting the concept to Captain Morgan's new product line. Originally, the area behind the tear was planned to be white, but our in-house production team proposed through the crowd, making a lasting impression and highlighting the adventurous essence of its new product

edits, upbeat music, and real-world reactions from New Yorkers who stopped to check it out to taste the product The video featured the painting process, the final mural, and moments of product placement and live engagement challenging the industry to do better, and we were proud to paint a brand that felt as bold and joyful as the product bold visual combined with a great location, and interactive storytelling can drive massive buzz for a product launch.

industry Alcohol markets Los Angeles, New York, Chicago Wall(s) 4 Walls impressions 4M+ White Claw launches The launch of a new drink calls for no less than four hand-painted murals in three major cities across the country, where tourists and locals alike witnessed the hand painted reveal of the new White Claw product

Wall impressions 319K+ Hellmann's is a brand committed to using sustainably sourced ingredients in its products Recently, it launched a unique campaign called Save Our Sandwich (S.O.S) to draw attention to the possible Hellmann’s predicts that the sandwich will become extinct by 2043 due to environmental challenges that

With Uncommon Creative Studio, they launched The Periodic Fable™: a surreal, visually striking campaign prepped, and finished entirely by hand, creating a permanent platform for future campaigns and a bold launch

New York, Chicago Wall(s) 2 Walls impressions 3.2M+ Ancestry, the global leader in family history, launched In Chicago, the murals connect to “The Women Who Built Chicago,” a public bus tour launched during Women

Joining forces with OSEA Skincare, September Letters launched the “Wish You Were Here” campaign at OSEA

impressions 150K+ Crown Royal Canadian Whisky, originally created for England’s King and Queen in 1939, launched

the market, partnered with celebrated actress, bestselling author, and entrepreneur Jessica Alba to launch Produced by Overall Mural's in-house teamof highly trained painters expert in the craft of photorealistic reproduction, the likeness in the finished murals was unmistakeable.

To increase the following for their newly launched Instagram account , we handpainted a scannable QR created a video documentary that encapsulated the buzz and engagement delivered during and after mural production.Our post-production team spent every one of the nine painting days capturing the hand paint process – from

DC Universe, the new way to watch all your favorite super heroes has launched and streaming will never